In the era of technology, everything is getting easier and more convenience, while e-commerce and search engine are changing the business game, some suggested that trade show is getting less important when they can get their job done online. However, as an expert in the event industry, we would like to tell you that trade show are getting more important nowadays.
Here are 5 Reasons why you need to attend trade show:
1. Check out the real product
As a professional in sourcing and merchandising, you know the importance of seeing the real product when you have to make the buying decision especially when the world is full of fake information. Trade show is the only platform that showing all the real product at one place.
2. Real networking face to face
Sending endless spam emails might be a low-cost way to reach your potential customers, but we all know the returning rate! Attend trade show let you expose to the real people, building your networks with real professionals and gain business opportunities by receiving real business cards. 100 connected contacts are valuable than 10000 unknown mail address, quality matters!
3. Reliable information source
Online business articles nowadays provide lots of valuable information for free, but is that the information you want? How about asking particular questions to industry professionals and expertise at the trade show? Ask the questions that related to your business!
4. Getting the insider information
Free seminars and business events held by the show organizer provide a golden opportunity for you to meet with the right people. What you have to do is to attend the right event for your business.
5. Have a real conversation
There is one thing that you might not know about trade show is, show results are usually over your expectations. Although attend trade show is physically demanding and might be expensive sometimes, all the people you met at trade show have only one thing in their mind, yes, they are all looking for opportunities. Therefore, they are so easy to approach which gives you unlimited opportunities and possibilities.
What are you waiting for? Register now!